WHO WE ARE

yU+co is a Hollywood-based innovation studio crafting dynamic digital content. Diverse and talent-driven, we provide a creative playground for artists and clients to collaborate. It’s an inspiring place where our team of fun-loving designers, producers, writers, filmmakers and programmers combine storytelling and technology expertise to create impactful, award-winning work and event experiences.

Founded by Garson Yu in 1998, yU+co began as a design studio specializing in film title sequences. Distilling complex stories into simple, memorable metaphors established our roots as keen visual storytellers and remains a skill we continue to excel at. In 2006, yU+co expanded to China, opening offices in Hong Kong and then Shanghai, offering creative services in experiential design and multimedia interactive installations. Coming full circle, these cutting-edge capabilities developed into key strengths of our Hollywood location as well.

This evolution embodies our innovative culture, relentlessly pushing the boundaries of design while shattering the conventions of format. Because we believe design should not be constrained by dimension or aspect, only by imagination.

WHAT WE DO

Design is everything and everywhere, constantly engaging the environment around us. It tells the story of our lives, reflecting who we are, where we come from, and what we are striving to become. It’s power to simplify, organize, and solve problems helps bring purpose and understanding to our expression. Design communicates and astonishes in ways nothing else can, reaching people on the deepest levels to elevate society and beautify the world around us.

This is the philosophy that fuels our mission… design with purpose.

Design is in our DNA. It’s a passion we take far beyond motion graphics to explore new frontiers of immersive artistry. We pair this keen visual instinct with emerging technologies to capture beautiful moments and craft unique experiences that connect emotionally with viewers in innovative ways. From small-scale projects, to monumental exhibitions, to groundbreaking experiences for some of our favorite Los Angeles cultural institutions, yU+co offers full service creative across all platforms, including visual effects, virtual and augmented reality, site-specific installations and branded content.

We believe what we create should be more than just watched; it should bring people together for a meaningful collective experience.

PROCESS

Collaboration is pivotal to our process and we embrace the fun that comes with it. Through an open dialog with our clients, we bridge the gap from concept to creation, allowing their input to inspire the best possible work.

It’s a creative ecology where ideas flow freely from client to artist, artist to client; helping us uncover the hidden details that separate great from extraordinary. Every project is an evolution moving us forward with the singular goal of creating a more connected human experience.

For us, success comes from our process… the more fun we have with it, the more rewarding it will be.

+ ENGAGE
Converse with client.
Understand goals and challenges.
Build the right design team.

+ EXPLORE
Research for inspiration.
Brainstorm.
Discover insights.
Keep conversation flowing.

+ EVOLVE
Identify specific solutions.
Develop ideas and story angles.
Present multiple options.
Establish direction.

+ EXECUTE
Produce and deliver.
Track the exposure.
Learn from the response.
Celebrate the win.

SERVICES

  • + Project Management
  • + Strategic Content Development
  • + Digital Content Design
  • + IP Content Development
  • + Live Action/Post Production
  • + Design VFX
  • + Motion UX Design
  • + Typographic Design
  • + CG Animation
  • + Stereo Animation/Finishing
  • + Editorial
  • + Documentary
  • + VR/AR
  • + Architectural Projection Mapping
  • + Interactive Experiences
  • + Experiential Design
  • + And Beyond

CLIENTS

BACKSTAGE

Last minute on-set tweaks to our rolling ball sculpture, 2017
Shooting Connected Conversations with Flex's Michael Mendenhall, 2017
Getting the kimono light right for Memoirs of a Geisha, 2005
The team behind the renovated Music Center Plaza with its new LED screens, 2019
Creating a snowstorm for the Flex Pulse shoot, 2016
Up a green-screen creek, Flex Pulse shoot 2015
Memoirs of a Geisha kimono shoot, 2005
Team yU+co getting the color just right at Technicolor, 2018
Lighting the set
Mission control at a rainy N.Y.E.L.A. 2017
Shooting our custom made rolling ball sculpture, 2017
Team yU+co at the Music Center Plaza Dance DTLA Motown night, 2019
LA County Fair shoot, 2019
Shooting on the beach for the Fosse/Verdon titles, 2019
A+D shoot with director Adrian Yu, 2014
A quiet moment inside the office
Fortune Brainstorm Health San Diego with Michael Mendenhall, 2017
Emmy-winning Dora the Explorer miniatures, 2011
Garson Yu, 2015
A view from above at N.Y.E.L.A. at Grand Park, 2015
Garson, Irene, Adrian and friends at the Motion Design Conference Paris, 2019
Come see our front window show every night at 6:30pm!
A dark and mysterious set for The Fog, 2005
The art of storyboarding
A peek into Garson's office from the second floor
Whiskey Cavalier green screen shoot, 2019
Behind the scenes stunts for Resident Evil 5, 2009
Recreating a row boat for the Flex Pulse shoot, 2016
Playing with light for the Showtime shoot
Flex Pulse shoot, 2016
Our live interactive installation for Sleepless at the Music Center, 2016
Segerstrom Center public art projection mapping installation
Last minute on-set tweaks to our rolling ball sculpture, 2017
Shooting Connected Conversations with Flex's Michael Mendenhall, 2017
Getting the kimono light right for Memoirs of a Geisha, 2005
The team behind the renovated Music Center Plaza with its new LED screens, 2019
Creating a snowstorm for the Flex Pulse shoot, 2016
Up a green-screen creek, Flex Pulse shoot 2015
Memoirs of a Geisha kimono shoot, 2005
Team yU+co getting the color just right at Technicolor, 2018
Lighting the set
Mission control at a rainy N.Y.E.L.A. 2017
Shooting our custom made rolling ball sculpture, 2017
Team yU+co at the Music Center Plaza Dance DTLA Motown night, 2019
LA County Fair shoot, 2019
Shooting on the beach for the Fosse/Verdon titles, 2019
A+D shoot with director Adrian Yu, 2014
A quiet moment inside the office
Fortune Brainstorm Health San Diego with Michael Mendenhall, 2017
Emmy-winning Dora the Explorer miniatures, 2011
Garson Yu, 2015
A view from above at N.Y.E.L.A. at Grand Park, 2015
Garson, Irene, Adrian and friends at the Motion Design Conference Paris, 2019
Come see our front window show every night at 6:30pm!
A dark and mysterious set for The Fog, 2005
The art of storyboarding
A peek into Garson's office from the second floor
Whiskey Cavalier green screen shoot, 2019
Behind the scenes stunts for Resident Evil 5, 2009
Recreating a row boat for the Flex Pulse shoot, 2016
Playing with light for the Showtime shoot
Flex Pulse shoot, 2016
Our live interactive installation for Sleepless at the Music Center, 2016
Segerstrom Center public art projection mapping installation